Archive for the ‘Search Marketing’ Category

Deja New Marketing Monday, January 3rd, 2011

My new book called Deja New Marketing is now available as an ebook on Amazon.

Here is a synopsis of the book:

Have you ever had the feeling that you have experienced a sales and marketing challenge before, but were uncertain about what to do next? Have the conventional tools become less effective for you? You tried direct mail, networking, print advertising, and cold calling. Nothing seems to work anymore. Welcome to the “new normal.”

New and different marketing techniques are needed for you to remain competitive and to stay in business. This new landscape is very complex:

• Facebook, LinkedIn, and Twitter have replaced the water cooler as the customer hangout.
• E-mail marketing letters are often considered SPAM and don’t even get opened.
• Bricks and mortar stores are now being trumped by websites that offer e-commerce, online chat, blogs, and deep discounts.
• Personal selling has never been harder since customers seem to hide behind voice mail and e-mail.
• Getting your website found in a Google search is increasingly difficult as the battle for keywords rages.

You need to do something better and different — you need “Déjà NEW Marketing.”

John Bradley Jackson
Top Dog

The BirdDog Group
© Copyright 2010
All rights reserved.

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Check Out Google Places Monday, July 12th, 2010

Google Places allows business owners to claim their business and customize their listing on Google Maps. Updated business details will appear on Google Maps, Google.com search and mobile results. It is free and easy to do.

You must remember that Google is the first choice for most web searchers. This is a must do for small businesses.

John Bradley Jackson
Top Dog

The BirdDog Group
© Copyright 2010
All rights reserved.

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