The BirdDog Perspective » Uncategorized http://thebirddoggroup.com/blog Sat, 29 Oct 2011 14:54:15 +0000 en hourly 1 http://wordpress.org/?v=3.1.3 Free Website Software and Web Hosting! http://thebirddoggroup.com/blog/free-website-software-and-web-hosting http://thebirddoggroup.com/blog/free-website-software-and-web-hosting#comments Mon, 11 Oct 2010 07:49:40 +0000 admin http://thebirddoggroup.com/blog/?p=176 Enter the First Annual CSUF & Crexendo Website competition and get Free Website Software and Web Hosting for the rest of the 2010/11 academic year!

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]]> http://thebirddoggroup.com/blog/free-website-software-and-web-hosting/feed 0 Social Media Expectations http://thebirddoggroup.com/blog/social-media-expectations http://thebirddoggroup.com/blog/social-media-expectations#comments Thu, 18 Mar 2010 17:17:07 +0000 admin http://thebirddoggroup.com/blog/?p=78 How valuable is social media to Entrepreneurs? There is considerable debate about the answer to this question.

A recent Wall Street Journal article provides a critical view about social media as a sales tool —- and this is exactly the problem.  Describing social media as a sales tool is like saying that advertising sells products.

Advertising builds awareness for an offering. Advertising does not sell the products.  In a similar way, social media does not sell products. Social media nurtures relationships.

Let’s reset the expectations for social media.

John Bradley Jackson
Top Dog

The BirdDog Group
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